
1. steadfast, loyal or faithful
2. authentic, honest
When we opened our doors in 1991, we wanted to have a salon with integrity. To us, that meant staying true to the clients, dedicated to stellar service, and committed to the highest standards of work.
We decided to name it True Blue.
Over the past 25 years, we’ve devoted ourselves to that same mission, as well as the Aveda mission of beauty through global responsibility, and we’re proud of how far we’ve come.
HAPPY (almost) EARTH MONTH 🌎
We are thrilled to be joining forces with @charitywater to help give the gift of clean water💧
Our Wheel-of-Giving is back in the salon and for a $5 donation you can spin the wheel to see where it lands! All proceeds will go directly back to Charity Water to provide clean water to those who don’t have direct access.
We also have the cutest limited edition Botanical Repair Styling Creams for $28🌿
Thank you ALL for the continued support and we’ll see you soon💙

Aveda’s scalp solutions hydrating scalp & hair masque is here for your stressed scalp. 💚
This Haper’s BAZAAR Hair Award-winning masque hydrates instantly, and leaves hair 4X smoother* with 94% more shine**. 🌟 Plus it’s vegan, cruelty-free and dermatologist-tested.
After all, scalp care is skin care is self-care!
Come by True Blue Salon and we’ll help you build your wellness routine. 🌿
#LoveThatAveda #AvedaInfluencers #ScalpSolutions #ScalpSpa #ScalpMask #AvedaScalpSolutions #SkincareRoutine
*Ex vivo testing on frizz-prone tresses **Ex vivo testing on tresses vs. unwashed hair

Hair that’s been though a lot? Your strands’ future looks brighter than ever 🔮✨
Repair the past and strengthen the future with Aveda’s NEW botanical repair™ strengthening pre-shampoo treatment. 🌿💪
This treatment provides intensive repair for extremely damaged hair—resulting in softer, smoother strands after just one use.
Pro tip: Apply to dry hair for 5-10 minutes before shampooing for maximum benefit. 🫧
Let us help you achieve resilient, stronger hair—stop by True Blue Salon!
#LoveThatAveda #AvedaInfluencers #BotanicalRepair #HairRepair #ChemicallyTreatedHair #DamagedHairRoutine

This World Water Day, help us bring clean water access to 12,500 people in need. 🌍💙
With each purchase of Aveda’s limited-edition botanical repair™ bond-building styling crème, $15 will be donated directly to charity: water to help fund clean water projects.
Join us in supporting this vital cause—visit True Blue Salon to purchase. 🌿
#WorldWaterDay #CharityWater

Fresh cut, fresh confidence! ✂️✨
Whether you’re going for a bold change or a subtle refresh, a great haircut makes all the difference. Who’s ready for their next hair transformation?
Hair by: Lisa @thesweetestcookieever
#NewHairNewMe #HaircutGoals #BluntBob #LayeredCut #NashvilleSalon #TrueBlueSalon

From vibrant rainbow to the prettiest pink! This sleek, cute blunt bob is giving major fresh-hair energy. ✨💖 Who else is loving this dreamy transformation?
Hair by: Adina @adina.l.hair
#PinkHair #BluntBob #HairColorTransformation #NashvilleSalon #TrueBlueSalon

Scalp care that’s as replenishing as your best shower thoughts. 🧴💭
Give your scalp the hydration it craves with Aveda’s scalp solutions hydrating scalp & hair masque, named a Harper’s BAZAAR 2025 Hair Awards winner!
Add this step to your ‘everything shower’ routine to instantly soothe and hydrate, while nourishing your hair for soft, shiny results–because healthy hair starts with the scalp. 🌱💆♀️
Visit True Blue Salon today to shop.
#LoveThatAveda #AvedaInfluencers #ScalpSolutions #ScalpSpa #EverythingShower #AvedaScalpSolutions #SkincareRoutine

Your no-wash day saviors! 💁♀️✨
Let’s talk about Aveda’s be curly advanced™ curl enhancer cream & be curly advanced™ coil definer gel:
🏆 The 2025 Allure Best of Beauty Award-winning curl enhancer cream hydrates, defines and fights frizz for instantly 2X shinier*, more sculpted curls & waves.
💪 The coil definer gel provides long-lasting definition and hold while protecting coils & curls against humidity and frizz for up to 72 hours**.
Revive & define your coils, curls and waves with just a style, scrunch and go! 🚀🌿
Let us find your no-wash day routine must-haves at True Blue Salon—Stop by to shop!
#LoveThatAveda #AvedaInfluencers #BeCurlyAdvanced #AllureBestofBeauty #CurlyGirlMethod #NoWashDay #CurlRoutine
*Ex vivo testing on tresses vs. unwashed hair. **Ex vivo testing on tresses
