1. steadfast, loyal or faithful
2. authentic, honest

When we opened our doors in 1991, we wanted to have a salon with integrity. To us, that meant staying true to our clients, dedicated to stellar service, and committed to the highest standards of work.

We decided to name it True Blue.

Over the past 30 years, we’ve devoted ourselves to that same mission, as well as the Aveda mission of beauty through global responsibility, and we’re proud of how far we’ve come.

The True Blue Salon experience begins with a smile and a refreshment when you walk in the door. We want you to relax and let us take care of you. All of our team members are here to make sure you’re stress-free every step of the way.

Whether you’re stopping in for a quick trim, transforming your look with a bright fashion color, or coming up with the perfect look for your big day with bridal services, we want you to feel welcomed, appreciated and valued.

It is a privilege to serve each guest who walks in our door, and we aim to be the best part of your day, every time.