1. steadfast, loyal or faithful
2. authentic, honest
When we opened our doors in 1991, we wanted to have a salon with integrity. To us, that meant staying true to the clients, dedicated to stellar service, and committed to the highest standards of work.
We decided to name it True Blue.
Over the past 25 years, we’ve devoted ourselves to that same mission, as well as the Aveda mission of beauty through global responsibility, and we’re proud of how far we’ve come.
Say hello to your brightest blonde yet! ✨
Aveda’s NEW botanical repair™ purple toning shampoo neutralizes brassiness by 5X* in just one use, while strengthening your strands. 💜 Refresh your blonde between salon visits!
Book your appointment today at our link in bio!
*Testing on tresses after one use v. Non-toning shampoo.
Elevate your blonde to new heights! 🌟
Aveda’s NEW enlightener™ high-lift delivers stunning lift and brightness, and paired with the NEW botanical repair™ purple toning shampoo, it’s a dream team! ✨🤝
Get 3X smoother hair in just one visit with enlightener™ high-lift, and maintain that perfect tone with our purple toning shampoo, which neutralizes brassiness by 5X* after just one use**! 💜
Achieve your ultimate blonde vision! 🌈 Book your blonding appointment with us today! 📅
*Testing on tresses after one use v. non-toning shampoo. **vs. enlightener™ powder lightener
#LoveThatAveda #AvedaInfluencers #PurpleToningShampoo #AvedaDreamInColor #HairCareRoutine
Bold color, vibrant energy, and serious style. Purple hair is the statement of the season. Ready to stand out?
Hair by: Colyn @colyn_thestylist
#PurpleHair #VividColor #HairTransformation #NashvilleSalon #HairInspo #TrueBlueSalon
Textured layers, effortless edge, and major volume. The modern shag is calling. Ready for your hair transformation?
Hair by: Colyn @colyn_thestylist
#ShagHaircut #ModernShag #TexturedLayers #NashvilleSalon #HairInspo #TrueBlueSalon
Blonde hair, summer air, and sunshine everywhere. Brighten your look with the perfect blonde this season.
Hair by: Colyn @colyn_thestylist
#BlondeHair #SummerBlonde #NashvilleSalon #BlondeGoals #HairInspo #TrueBlueSalon
🌿 Your favorite Aveda formulas, now in 500mL! 🌿 Discover salon-exclusive sizes of nutriplenish™ light, invati ultra advanced™ light, and botanical repair™ shampoos & conditioners. That’s 30% more value*!
BONUS Aveda Plus Rewards members earn 500 bonus points on duos, all month long!
More washes, more value. Stop by True Blue Salon to shop today!
*Price per mL is 30% less for the 500mL size compared to price per mL for standard retail size bottle.
#LoveThatAveda #AvedaInfluencers #AvedaHairCare #BotanicalRepair #Nutriplenish
Volume, texture, and bounce that lasts—yes, please! Whether you’re after soft waves or defined curls, a custom perm can transform your look. Book your perm with our experts today!
Swipe to see the process and the before!
Hair by: Kim @truebluekim
#PermNashville #CurlyHairGoals #TextureSpecialist #ModernPerm #TrueBlueSalon”
Short, bold, and burning bright—this auburn glow is giving. Ready for a fresh chop or a rich new shade? Let’s make it happen.
Hair by: Kim @truebluekim
#ShortAuburnHair #AuburnHairColor #ShortHairNashville #HairTransformation #TrueBlueSalon
